The atmosphere inside a barbershop salon can make the difference between just another visit and an experience that leaves a lasting impression on your customers. Creating an inviting environment and inspiring space will not only make your customers feel comfortable, it will also attract them and keep them loyal to your brand and your salon.
Colours and decoration for an inspiring space
Choosing the colours and decorations that will dress your living room is essential to create the right atmosphere. Warm and relaxing tones, such as pastel colours, will convey tranquillity. A minimalist decoration, with small black details and lots of light, will give a modern look. But if you want to give your living room a vintage style, you will have to combine decorative elements with a retro feel. The important thing is to be clear about the style you want your living room to convey and then communicate it in the best way. These details will reflect the personality of your salon; they can be plants, elements related to hairdressing…
Keeping your salon clean and tidy is essential to convey a welcoming and professional image. Make sure you have an efficient system for keeping products and work tools organised. Keep common areas spotless so that your customers feel comfortable at all times.
Stimulates the senses
Music has the power to influence people’s moods. Select soft, pleasant music that contributes to an inviting, relaxed atmosphere and an inspiring space. Take into account the tastes of your customers and try to avoid too strident songs.
Scent can also have a significant impact on the way a space is perceived. Use scented candles, essential oil diffusers or other aromatic elements to create a pleasant multi-sensory experience. We recommend soft, natural fragrances that are not overpowering. The products used in your services should also have a pleasant fragrance, which is key here. These sensory experiences will add a special touch to the salon visit.
Lighting plays a really important role in the perception of space. Make sure you have a combination of natural and artificial lighting that allows you to create different moods according to your needs. Soft, warm light can create a more relaxing atmosphere and an inspiring space, while stronger light is ideal for work areas.
It is important to ensure that you have quality and comfortable furniture for both your customers and your employees. Seating, waiting chairs and workstations should be ergonomic and welcoming. Keep the furniture in good condition and in tune with the style of your salon. It’s the small details that make all the difference. Below we will show you an online tutorial with which you can apply your knowledge about the new environment of your inspiring space and see how this is reflected in the consultation service with your clients.
Key lesson take aways
- Gain confidence from your clients
- Give yourself more confidence
- Have more creative control over clients
- Learn communication skills
- Client retention
- Stand out service
As a professional, it is important to keep up to date with the latest trends and techniques in barbering. Clients value up-to-date professionals who can keep up with the latest trends. Creating an inviting atmosphere and inspiring space in your barbershop is essential to providing an exceptional experience for your clients. From the décor to the small details, every element counts to create a unique atmosphere.